Line-up /Simon Baker (2020Vision/Cocoon)
Slickersson (Now Then Records)
Jack & I (Art of Dark)
Freqnoiz (Now Then Records)
Veenoh (Now Then Records)
Bclee (Now Then Records)
Gezoontheit, Now Then Records
Now Then Records take over Nomad to celebrate the Launch of the Now Then Club and first release of new signing "Slickersson". We have gathered together some of the finest underground acts and DJs who represents and resonates the ideas the label was forged on for a night of electronic and bass driven mayhem!
NowThen Records is the brainchild of Ben Lee, Vineet Verma and young entrepreneur Kunal Sharma, set to be a platform for the fresh, vibrant and youthful sounds emerging from London and the wider UK house/electronic music scene. Founded by long time friends and electronic Ben and Vineet after hosting bi- monthly basement parties at their London home, at which they would host some of the best up and coming talent in London on top of road testing their own produced tracks. Playing back-to-back sets and becoming infamous in London for tearing up dance floors and keeping things running ʻtil daylight.
“It was from this we decided that the network we had built around us was the perfect launch pad to create our own label helping young producers and DJs release their music without depending on the hierarchical major label structure. This independent attitude extends full well into providing artists with the autonomy under which their creativity fully thrives.”
With this considered, no one better came to mind when organising the launch party than Simon Baker a long time regular DJ at all the big electronic music haunts who represents and resonates the ideas the label was forged on. Having this year released his highly anticipated long player ʻTracesʼ as well as pioneering labels such as Cocoon and 2020vision, who have long since been pressing his tracks, and each of these has helped stamp his dextrous musical talent upon the far reaches of the globe.
Alongside Simon Baker on the bill is hot up and comer Slickersson who is also the man behind the labels debut release with his single ʻMany Worldsʼ (Out Digital Download November 14th). Counting techno legend Mauro Piccoto amongst his fans, Slickersson has an underground style displaying his diverse influences from jazz to funk to deep house and beyond, offering up sets that promise to be diverse and surprising every time.
Completing the line-up is Jack & I (Art of Dark), Freqnoiz plus label owners and resident DJs Bclee and Veenoh. Being held at NOMAD in Shoreditch - the pumping heart of the East London electronic music scene - it promises to be a jumpinʼ night thatʼs bound to have many more surprises in store!
NowThen Records Launch Party Feat; Simon Baker, Slickersson, Jack & I, Freqnoiz, Veenoh, Bclee + Special Guests Friday November 11th 2011 NOMAD LONDON 58 Old Street EC1V 9AJ 10.00pm – 5.00am £4 adv/guestlist - £8 on the door
Tickets @ www.nowthenrecords.com