I’ve seen this in New York Times magazine. The New York Times just announced the launch of a new magazine, called National Affairs magazine. National Affairs magazine is a news journal, and it will be heavy on the social science angle. This isn't reading for people that read celebrity gossip magazines. (It rhymes with 'schmidiots.') The magazine is more or less a continuation of an older magazine, The Public Interest. The Public Interest ran for forty years, from 1965 to 2005, but had to close down for various reasons. Well, now it's back – with a new name. Perhaps to re-launch The Public Interest, the owners decided that ignominy wasn't good enough, and repackaged it as National Affairs Magazine and got some mortgage loan restructuring.