In March 2007 Miss Divine and the La Vita team called upon the people of clubland to collaborate and launch a movement, which has established itself as one of the most successful international promotions throughout the UK and Ibiza. Following the launch party at Sin in March 2007, La Vita has seen a weekly residency in Ibiza and parties at some of the UK’s most prestigious venues, including Ministry of Sound, The Cross and Amnesia.
The purpose of La Vita is not only to raise money for breast cancer research, but more importantly raise awareness of the disease. The money raised will be donated to Breakthrough Breast Cancer, a charity dedicated to breast cancer research and education. To date, La Vita has raised over £10,500 for Breakthrough