Electronic dance music label Modular Cowboy announces its inaugural releases, "Cheap and Deep Rides Again" (featuring remixes by Norman Nodge and Jonsson/Alter) and "Mesa Sequences," available on vinyl and digital download exclusively through Hard Wax in August 2012. The new Modular Cowboy label is spearheaded by techno artist and music industry veteran Jay Ahern (a.k.a. Add Noise, Cheap and Deep, Hauntologists).

As a label, Modular Cowboy focuses on deep club tracks, live improvisational works, and music apps that share the label’s creative vision of performance-based sound design and strong visual aesthetics with the end user.

In conjunction with its "Mesa Sequences" EP, Modular Cowboy is also set to release a ground-breaking "Mesa Sequencer" companion iPad/iPhone app created by musician and programmer Morgan Packard (Anticipate Recordings, Thicket), which radically changes the way audiences consume music – from passive consumers to active producers. The "Mesa Sequencer" app will be available, initially for free, through iTunes on Thursday, September 6, 2012.

For more information on the label please visit www.modularcowboy.com.

Berlin-based Hard Wax, one of the world’s most cutting-edge electronic music retailers and arguably “ground zero” for Chicago house, Detroit techno and dub techno music in Europe, is the exclusive distributor for Modular Cowboy vinyl and digital releases. To learn more about Hard Wax please visit http://hardwax.com.

Modular Cowboy releases have been charted by Falko Brocksieper, Jeremy P. Caulfield, Marc Romboy, Falko Brocksieper, Norman Nodge, Sascha Dive, Brendon Moeller and 53 others.