Allen & Heath launches new online merchandise store

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    Tue, Jan 17, 2006, 06:35
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  • UK mixer manufacturer, Allen & Heath, has launched a new online merchandise store for A&H branded goods.
  • Allen & Heath launches new online merchandise store image
  • UK mixer manufacturer, Allen & Heath, has launched a new online merchandise store, enabling customers to browse and buy A&H branded goods online from the Company's website. Not selling their core product, stock currently available includes T-shirts, hoodies, Mag-Lites(r), hats, slip mats, pens and bags, which can be delivered into from Allen & Heath's headquarters in Cornwall. Debbie Maxted, Allen & Heath's marketing manager is evidently excited by the project which offers new reach for the brand:
    When our users buy an Allen & Heath product, they feel they are buying into the brand, not just acquiring a piece of kit; consequently, we frequently receive requests from customers to buy branded paraphernalia. The new online store makes our customers' purchase of these goods very easy. We have opened the store offering our most popular items but we will continue to add items to expand the range over the next few months."
    The virtual shop is now online to those living in the UK.
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