The first edition of the new festival also features Sting, 2 Many DJs, Axwell and Fatboy Slim.
As its name suggests, the festival is all about fusion between rock and electronic acts. Big name DJs make up half the bill so far, namely Axwell, Fatboy Slim, David Guetta and Tiesto. The other half is devoted to live bands, electronic live acts and rare collaborations, including Sting, Tinie Tempah and 2 Many DJs (playing live). Luciano appears on the bill twice—once as a DJ, and once playing live with pop-rock veteran Lenny Kravitz. How exactly that one will work is anyone's guess at this point.
The festival is a collaboration between some of the biggest players in Ibiza's club scene—Pete Tong, the BBC Radio 1 host and IMS co-founder, and Danny Whittle, Pacha's international director—plus Pino Sagliocco, the chairman of Live Nation, the large-scale events promoter that has roots in Clear Channel and merged with Ticketmaster in 2010. It will be a rare instance of a multi-day festival on an island dominated by club parties. It's also the latest example of rock music creeping into Ibiza's mostly electronic palette, after Ibiza Rocks, a series of events that began in 2005.
Ibiza 123 Rocktronic will take place on July 1st, 2nd and 3rd at Sunset Strip in San Antonio, and will have space for up to 25,000 attendees.