New York's Lenny Dee's unleashed Industrial Strength Records' (ISR), first 12 inch on an unsuspecting world back in 1991 in the form of the now classic PCP's Crews 'Mescalinium United'.
As the first Electronic Hardcore Label in the world, Industrial Strength’s stable has included Artists such as Lenny Dee, Disciples of Annihilation (credited with invented ‘Speedcore/Terror’), Unexist, Manu Le Malin, Delta 9, Rob Gee, Oliver Chelser (‘The Horrorist”), Nasenbluten, Tymon, Satronica, Stormtrooper, Mr Madness & many more.
Over its history many world renoun artists have appeared on ISR such as Carl Cox, Richie Hawtin, Laurent Garnier, Daft Punk, Angerfist, Corrosion of Conformity, Neophyte, DJ Promo & The Sickest Squad.
Industrial Strength also has a Sound Design arm which sells audio elements for music production covering many genres and formats. ISR has always been committed to supporting new artists from around the globe and continues the relentless innovation that has driven the label since day one.